Dedicated software development squads, embedded inside PE portfolio companies. We replace fragmented systems and spreadsheets with custom software that lifts margin and efficiency.
Code, product, repos. Yours from day one. Sold with the business at exit.
Your priorities, your timeline. Built around your value-creation plan, not a SaaS vendor's backlog.
Digital transformation has been a value-creation lever for over a decade. McKinsey, BCG, EY, PwC have written the same memo a hundred times: portfolio companies that modernize outperform the ones that don't. PE operating partners know it. The thesis was never the problem.
The access was. For a decade, only the biggest portcos could afford to pull this lever. Everyone else got stuck. Spreadsheets running the business. Fragmented tools the operators route around. SaaS the team quietly hates. Quiet liabilities that compound every quarter and show up in the next valuation.
AI fixed the math. What used to take years now ships in months. What used to cost millions costs a fraction. The lever once reserved for the biggest checks is finally within reach for the lower and middle market.
The best mid-market PE firms already know. They're pulling the lever quietly, with boutique partners who ship working software in weeks. DevSquad is the firm they're using.
Most consultancies sell strategy. Then they leave you to find someone who can actually build it. We do both. And we ship working software in months, not quarters.
In three weeks we sit with your operators, map where margin actually leaks, and hand your operating partner a Custom Software Value Creation Plan. A prioritized 12 to 18 month roadmap of the software work, tied to the EBITDA levers that matter. No 200-slide deck. A plan your operating partner can use in the next board meeting.
Inside 100 days, the squad ships the first piece of software your operators use daily. Usually it's the spreadsheet that quietly became the system of record. Order intake, inventory, scheduling, margin telemetry. Turned into a real product on a real platform. The first piece of the value-creation plan, in production. The first story for the next board update.
After the first ship, the squad keeps going. Every two weeks, another piece of the plan in production. Software that adapts as the business grows, absorbs the next acquisition, and compounds into real IP on the balance sheet at exit. Twelve to eighteen months of value creation, two weeks at a time. Pause anytime.
Every portfolio company gets its own dedicated software development squad. You get more than developers. You get a self-contained team of consultants, product leads, engineers, designers, and operators that executes end to end. Same senior team from kickoff through exit. Not pooled across accounts. Not handed off after the pitch.
Built around how your team actually sells. Not how a SaaS vendor decided everyone should.
Order entry, scheduling, dispatch, visibility. The interface the people actually doing the work want to use.
Behavior-triggered automation that handles the workflows your operators don't have time for.
Replacing the spreadsheets and manual data shuffling between your existing systems.
Margin, fulfillment, and pipeline that updates itself. No manual reports, no week-old data.
Multi-site, multi-entity from day one. Your next acquisition plugs in, not migrates.
Onboarding, billing, support, and self-serve. One experience instead of five email threads.
One system instead of five duct-taped tools. The broken handoffs between operations, gone.
You describe the broken workflow, the missing system, the feature your operators keep asking for. Your squad scopes it, designs it, and ships it. If you can dream it, we can build it.
In the lower and mid-market, the buyer isn't a technology person. They respond to integration, standardization, labor efficiency, margin improvement. DevSquad gets that. Custom software is the enabler. The deliverable is operating leverage.
A Porsche owner and a Toyota Camry owner are completely different customers. No other industry would market to them the same way. That was the limitation we kept hitting with every tool out there. DevSquad helped us build a product with better segmenting and targeting that drives more ROI for our business.
Thirty minutes. Tell us about the fragmented processes, the outdated software, the SaaS your operators hate, and the spreadsheets you want to replace. If it's a fit, we'll scope what a squad could ship in your first 100 days.
