You can’t afford to simply assume your UX is “good enough.” User expectations shift constantly, competitors evolve, and even small design decisions can quietly introduce friction. That’s why proactive UX audits—whether weekly, monthly, or quarterly—are essential.
A strong audit helps you uncover the usability struggles your users won’t always tell you about, accessibility gaps that limit who can use your product, subtle design inconsistencies that erode trust, and performance issues that slow people down at critical moments.
It can reveal confusing visual hierarchies, broken mobile experiences, off-brand messaging, inefficient user flows, and hidden conversion opportunities. It also helps you benchmark against competitors and spot where they may be outperforming you. But insights don’t appear on their own.
You need the right tools to surface problems, document findings, and prioritize improvements. In this guide, we’ll explore the top UX audit tools—and the most effective audit methods—so you can evaluate your product with clarity and confidence.
How to do a UX audit
Many UX success stories begin with a thorough audit. A UX audit removes assumptions and allows you to really review your product or website design so you can uncover issues that frustrate users, fix bugs, and continuously optimize the design for the smoothest user flows.
Follow these essential UX audit steps:
Determine your criteria for a quality experience
Collect quantitative and qualitative data (see research methods below)
Validate and organize the data
Review trends
Format and present your recommendations
To conduct a thorough UX audit, combine at least 3 of these research methods:
Usability testing - Set up usability tests with users, ask them to complete certain tasks, and watch as they use your product. Take notes when they seem confused, frustrated, or take a long time to complete a task.
User session recordings - Dive into user session recordings for an important area of your product. If you discover low conversion rates, review usage of the product areas that lead to a conversion.
User interviews - Interview your users and ask them about their favorite and least favorite features, what areas of the product they struggle with, and what they want to be improved.
Heuristic evaluations - Review your product according to 10 usability criteria, providing a score for each item. Check out these examples of heuristic evaluations.
Competitor UX research - You should also dive into your competitors’ UX. You can run heuristic evaluations on your top 3 to 10 competitors.
New target user testing - Run usability tests with new target users. This is especially important when your target user is changing, such as when you are going for a new vertical or moving upmarket.
Website analytics research - Review the analytics of your website or web app to discover key metrics like conversions, user flow completions, and funnel stage drop-offs.
Product analytics research - Product analytics data is essential for UX audits of mobile apps and SaaS platforms. You can benchmark conversion and goal completion rates. Any dips will alert you to uncover the “why” behind the issue.
Customer support trends data - Check out automated insights and reports from your customer support platform to uncover trends and common complaints.
Bug and issue reports - Review reports from your QA testers and customers to find major UX problems that need immediate fixes.
Check out our full guide on how to conduct a ux audit for a step-by-step process. Review our list UX design principles for more best practices.
The types of UX audit tools you need
Make sure to have UX audit tools that cover all of these essential features:
Product or website analytics - You’ll want a platform for collecting quantitative product usage data and tracking key metrics like conversion rates and user flow completion rates.
User feedback - A user feedback platform can help you collect UX issue reports, UX feedback, and feature feedback.
Customer support analytics - You’ll also want a great customer support tool to help you audit recent support conversations and discover UX issues and trends.
User session recordings and heatmaps - As part of your UX audit process, you should also have a platform that offers both session recordings and heatmaps. These tools provide more context to product data, helping you uncover the story behind your analytics.
Below we dive into tool options across all of these categories. Many platforms overlap and offer multiple features.
13 best UX audit tools
Mix and match these UX audit tools to run comprehensive UX analyses.
We’ve got a list of top features for each tool so you can be sure you’ve got all the important bases covered.
1. UserReport
UserReport is a lightweight survey and feedback platform that helps you understand who your users are and what they want to achieve. It combines two simple widgets—a survey widget and a feedback forum—to create direct interaction between you and your audience.
Unlike product analytics tools that focus on behavioral data, UserReport focuses on audience insight. It helps you collect demographic data, Net Promoter Score (NPS), and user-driven feature ideas directly from your website or app. For publishers and content-driven platforms, it also offers premium tools to validate and showcase audience data for advertisers.
UserReport is especially useful during UX audits when you need qualitative insight to complement analytics data. It answers questions like: Who are my users? What are they trying to accomplish? What do they think is missing?
Platform type: Audience insight, survey, and feedback platform
Features:
Survey widget for demographic and audience profiling
Net Promoter Score (NPS) tracking with demographic segmentation
Customizable feedback forum for feature requests and bug reports
User voting system to help prioritize improvements
Google Analytics integration
Localized support in 60+ languages
Custom branding for feedback widgets
Premium tools for publishers to validate and showcase audience data
Simple code snippet installation
Pricing:
Free plan available. Premium plans available (custom pricing).
Ratings:
2. Google Analytics
Google Analytics 4 (GA4) is the current standard for website and app analytics. Universal Analytics has officially been sunset, and GA4’s event-based data model now powers all new tracking and reporting.
Unlike the old session-based approach, GA4 tracks every interaction as an event. This gives product teams more flexibility to measure user behavior, analyze user flows, and identify drop-off points during UX audits. You can track micro-interactions like button clicks, scroll depth, video engagement, and custom product events without rigid session constraints.
GA4 is especially valuable for UX audits because it connects web and mobile app data in one unified property. With customizable dashboards, funnel exploration, and engagement reports, teams can quickly pinpoint friction in onboarding flows, feature adoption, and conversion paths.
Platform type: Web and mobile analytics platform
Features:
Event-based tracking model (no longer session-based)
Unified web and mobile app reporting
Custom event tracking for user flows and feature usage
Funnel exploration and path analysis
Engagement metrics and retention reporting
Conversion tracking and goal configuration
Real-time reporting dashboards
Integrations with Google Ads, BigQuery, and other Google products
Privacy controls and consent mode support
Pricing:
Free version available. Enterprise plans available through Google Analytics 360 (custom pricing).
Ratings:
3. Mixpanel
Built for product, marketing, engineering, and data teams, Mixpanel's AI-powered digital analytics platform helps companies understand user behavior and make confident decisions. It combines product analytics, web analytics, mobile analytics, experimentation, and session replay into one flexible system.
The platform is designed around event-based tracking, allowing teams to analyze funnels, retention, cohorts, feature usage, and user flows in seconds — without heavy reliance on data teams. Its newer Metric Trees feature helps organizations map top-level business outcomes to the behaviors that drive them, creating alignment across departments.
AI Insights and query builders reduce manual analysis by surfacing patterns, anomalies, and trends automatically. With warehouse connectors and flexible integrations, data teams can maintain control while empowering stakeholders to self-serve insights.
For UX audits, it’s especially valuable for identifying onboarding friction, feature adoption gaps, churn risks, and conversion bottlenecks across web and mobile experiences.
Platform type: Product, web, and mobile analytics platform
Features:
Event-based tracking for web and mobile apps
Funnels, retention reports, cohort analysis, and user flow analysis
Session replay and heatmaps
Experiments and feature flagging
AI-powered insights and query builder
Metric Trees for KPI alignment and outcome mapping
Warehouse connectors (BigQuery, Snowflake, Segment, reverse ETL tools)
Advanced segmentation and behavioral cohorts
Real-time dashboards and monitoring alerts
Enterprise-grade governance, SSO/SAML, SOC 2 Type II, ISO 27001, HIPAA-ready
Pricing:
Mixpanel offers a free plan that includes up to 1 million monthly events, making it accessible for startups and early-stage teams. The Growth plan includes the first 1 million events free and then charges approximately $0.28 per 1,000 events, with volume discounts available as usage scales. Enterprise plans provide unlimited monthly events, advanced governance, premium support, and custom pricing based on organizational needs. Eligible early-stage startups can also receive their first year free through Mixpanel’s Startup Program.
Ratings:
4. Fullstory
Designed as a digital experience intelligence platform, Fullstory helps teams uncover friction, diagnose user struggles, and prioritize improvements based on real behavioral data. It combines session replay, product analytics, and AI-powered insights to reveal not just what users are doing — but why they’re struggling.
Rather than operating purely as a traditional analytics tool, it captures high-fidelity behavioral data across web and mobile apps. Teams can replay sessions, analyze conversion paths, detect rage clicks, measure friction signals, and uncover hidden UX breakdowns that don’t always show up in dashboards alone.
AI-driven analysis highlights anomalies, surfaces root causes, and connects quantitative trends to qualitative evidence. For UX audits, it’s especially powerful for identifying confusion points, drop-offs, broken flows, and frustrating user interactions in onboarding, checkout, or feature adoption journeys.
Platform type: Digital experience intelligence and behavioral analytics platform
Features:
Session replay with high-fidelity user interaction capture
Automatic friction detection (rage clicks, dead clicks, error clicks)
Funnels, user journeys, and conversion path analysis
AI-powered root cause insights and anomaly detection
Product analytics and behavioral segmentation
Mobile app analytics and cross-platform tracking
Heatmaps and interaction maps
Integrations with data warehouses and marketing tools
Enterprise security, compliance, and governance controls
Pricing:
Fullstory offers custom pricing based on data volume, session capture limits, and feature needs. Plans are tailored for growth-stage and enterprise teams, with advanced capabilities such as data governance, AI insights, and mobile analytics included in higher tiers. Prospective customers must contact sales for a personalized quote.
Ratings:
5. Maze
Built to help teams run research at the pace of product change, Maze centralizes recruitment, testing, analysis, and reporting in one place. It supports everything from rapid prototype validation to large-scale moderated interviews, helping teams turn insights into decisions quickly.
The platform combines quantitative usability testing with qualitative research methods like moderated interviews, card sorting, and tree testing. Its AI-powered features assist with survey creation, automated theme analysis, interview transcription, and even AI-moderated interviews.
Recruitment is built in, with access to a global panel of over 6 million participants, plus the ability to bring your own users. Results are automatically analyzed and packaged into presentation-ready reports, making it easier to influence stakeholders and drive adoption of research findings.
For UX audits, it’s especially valuable when validating user flows, testing navigation structures, reviewing copy clarity, or uncovering friction in prototypes and live environments.
Platform type: User research and usability testing platform
Features:
Prototype testing (Figma, InVision, Adobe XD, etc.)
Live website and mobile app testing
Moderated and AI-moderated interviews
Surveys and usability studies
Card sorting and tree testing
Global participant panel (6M+ users) or bring-your-own recruitment
AI-powered survey assistance and analysis
Interview transcription and automated theme extraction
In-product prompts for recruiting active users
Automated, presentation-ready research reports
Enterprise-grade security, SSO, GDPR compliance
Pricing:
Maze offers a free plan that includes one study per month and up to five seats, making it ideal for individuals or small teams starting usability testing. Enterprise plans provide custom study limits, unlimited seats, access to the global participant panel, AI-moderated interviews, advanced research methods, enhanced security controls, and dedicated support. Enterprise pricing is customized based on usage and organizational needs.
Ratings:
6. Hotjar by Contentsquare
Now part of Contentsquare’s experience intelligence platform, Hotjar combines behavioral analytics, feedback collection, and product insights into one connected system. It retains the simplicity Hotjar is known for while adding deeper analytics and AI-powered capabilities from the broader Contentsquare ecosystem.
Teams use it to visualize user behavior through heatmaps and session replay, identify friction through funnels and journey analysis, and gather direct user feedback via surveys and interviews. With the addition of Contentsquare AI (“Sense”) and upcoming integrations with Heap’s product analytics, the platform is evolving into a more comprehensive digital experience solution.
For UX audits, it’s especially effective at uncovering friction points, rage clicks, drop-offs, and confusing page elements. Heatmaps and replays provide qualitative clarity, while funnels and impact quantification help prioritize changes based on business outcomes.
Platform type: Experience analytics and voice-of-customer platform
Features:
Heatmaps (including zone-based and revenue-based heatmaps)
Session replay with frustration signals and replay summaries
Funnels and journey analysis
Impact quantification and revenue tracking
Surveys and feedback widgets
User interviews and usability testing
AI-powered survey generation and analysis
AI session summaries and mapping assistant
Integrations with Google Analytics, HubSpot, Optimizely, Jira, and 100+ other tools
GDPR- and CCPA-ready with enterprise security controls
Pricing:
Hotjar offers a free plan that includes up to 200,000 monthly sessions, unlimited heatmaps, session replay (limited storage), funnels, dashboards, and basic integrations. Paid Growth plans start at approximately $39 per month (billed annually) and include higher session limits, AI-powered insights, journey analysis, and extended data access. Pro and Enterprise plans provide expanded session capture, advanced filtering, revenue impact tracking, experience monitoring, enhanced integrations, and enterprise-grade support. Pricing varies based on session volume and product combinations (Experience Analytics, Voice of Customer, and Product Analytics).
Ratings:
7. Mouseflow
Designed as an AI-powered behavior analytics platform, this tool helps teams uncover costly UX friction and resolve conversion blockers faster. It combines session replay, heatmaps, journey analytics, and automated friction detection into one unified system built for conversion rate optimization.
Every user session can be recorded at a 100% capture rate, giving teams full visibility into real behavior without sampling blind spots. Beyond replay and heatmaps, the platform automatically flags frustration signals such as rage clicks, dead clicks, and error interactions. Its built-in Friction Score helps prioritize which UX issues are most damaging to conversions.
Mina AI, the platform’s AI assistant, analyzes sessions automatically and surfaces actionable insights without requiring complex filtering or manual review. For UX audits, this significantly reduces time spent searching through recordings and makes it easier to connect behavioral data to revenue impact.
Platform type: Behavior analytics and UX friction detection platform
Features:
High-fidelity session replay with 100% recording capture
7 types of heatmaps (click, scroll, movement, geo, attention, friction, interactive)
Automated friction detection (rage clicks, dead clicks, error clicks)
Friction Score to prioritize UX issues
Conversion funnel analytics
Form analytics to reduce drop-offs
Customer journey analytics and path tracking
Mina AI for automated behavior analysis and insight surfacing
Feedback surveys and real-time user campaigns
Advanced filtering and segmentation
Open REST API and 30+ integrations
GDPR-compliant, EU-based data protection and privacy controls
Pricing:
Mouseflow offers a free plan that includes up to 500 recorded sessions per month. Paid plans start at approximately $25 per month (Essential plan) and scale based on session volume, funnel limits, data retention, and feature access. Advanced plans begin around $109 per month, Premium plans around $319 per month, and Enterprise pricing is customized for higher traffic volumes, SSO, dedicated support, and expanded data controls. A 14-day free trial is available for paid tiers.
Ratings:
8. Heap
Built as part of the Contentsquare Experience Intelligence platform, Heap's product analytics solution automatically captures every user interaction across web and mobile experiences. Instead of requiring manual event tagging, a single snippet collects complete behavioral data from day one, giving teams full visibility without engineering bottlenecks.
The platform blends quantitative product analytics with qualitative context through session replay and heatmaps (available as add-ons). Its data science layer, including Heap Illuminate and Contentsquare’s AI (“Sense”), automatically surfaces friction points, drop-offs, and conversion opportunities you may not have been actively tracking.
For UX audits, this automatic data capture is especially valuable. Teams can retroactively analyze feature usage, onboarding flows, retention patterns, and alternate user paths without needing to predefine events. Journey analysis, retention reports, funnels, and engagement matrices help identify exactly where users struggle and what actions correlate most strongly with activation and conversion.
Platform type: Product analytics and experience intelligence platform
Features:
Automatic capture of all user interactions (no manual tagging required)
Funnels, journeys, retention, and influence analysis
Behavioral segmentation and advanced filtering
Heap Illuminate for automated friction and opportunity detection
Contentsquare Sense AI assistant for summaries and follow-up insights
Account-based analytics and engagement matrix (higher tiers)
Session Replay and Heatmaps (available as add-ons)
Data warehouse integrations (Heap Connect)
Behavioral targeting integrations (Heap Activate)
Custom dashboards and shareable reports
Enterprise-grade governance, security, and regional data storage
Pricing:
Heap offers a Free plan that includes core analytics charts, up to 10,000 monthly sessions, six months of data history, SSO, and unlimited enrichment sources. The Growth plan adds AI-powered assistance (Sense), unlimited users and reports, 12 months of data history, and expanded customization. Pro and Premier plans include advanced analytics such as account-based analytics, engagement matrices, warehouse integrations, behavioral targeting, and enhanced governance controls. Session Replay and Heatmaps are available as add-ons for Pro and Premier tiers. Pricing for higher tiers and add-ons is customized based on session volume and organizational needs.
Ratings:
9. Pendo
Designed as an all-in-one analytics and adoption platform, Pendo helps teams understand user behavior, guide users in-app, and prove product impact. It combines product analytics, in-app messaging, session replay, feedback tools, and predictive insights into one connected system.
Beyond traditional analytics, the platform now includes AI-powered capabilities such as Predict (to identify churn and expansion opportunities), Agent Analytics (to measure AI agent adoption and ROI), and natural language querying for instant answers to product questions. It enables teams to not only analyze what users do, but actively influence behavior through in-app guides, walkthroughs, and announcements.
For UX audits, this is particularly valuable. You can identify friction through analytics and session replay, gather sentiment through NPS and surveys, validate feature ideas before building, and then guide users toward improved flows — all within the same ecosystem. The addition of journey orchestration and data sync capabilities makes it easier to connect UX improvements to measurable business outcomes.
Features:
Product analytics with event tracking and behavioral segmentation
In-app guides, walkthroughs, tooltips, and announcements
Session replay (Core tier and above)
NPS and user sentiment surveys
Idea validation and product discovery tools
Roadmapping and product feedback management
Journey orchestration across web and mobile
Predictive analytics for churn and expansion
Agent Analytics to measure AI feature adoption
Data sync and integrations across your tech stack
Enterprise-grade security (SOC 2 Type II, HIPAA, PCI DSS, GDPR compliant)
Pricing:
Pendo offers a free plan for up to 500 monthly active users, which includes product analytics, in-app guides, NPS (Pendo-branded), and roadmaps. Paid plans include Base, Core, and Ultimate tiers, with pricing customized based on monthly active users and feature needs. Core adds session replay and expanded capabilities, while Ultimate includes advanced features such as product discovery, journey orchestration, and expanded sentiment tools. Custom enterprise packages are available for larger portfolios and advanced governance requirements.
Ratings:
10. Intercom
Positioned as an AI-first customer service platform, Intercom combines an advanced AI agent (Fin) with a modern helpdesk, in-app messaging, and proactive support tools. It’s designed to resolve complex support queries automatically while giving teams full visibility into customer conversations and friction points.
Fin AI Agent works across chat, email, and other channels to resolve support questions autonomously, while handing off seamlessly to human agents when needed. Beyond reactive support, the platform includes in-app product tours, checklists, banners, and surveys that allow teams to guide users and reduce friction before tickets are created.
For UX audits, this platform is especially valuable because support conversations often surface hidden usability issues. Reviewing AI-resolved conversations, ticket trends, and chat transcripts helps teams identify confusing workflows, unclear messaging, onboarding breakdowns, and feature adoption gaps. Proactive in-app messaging and onboarding tools then allow you to test and deploy UX improvements immediately.
Platform type: AI customer service and digital adoption platform
Features:
Fin AI Agent with resolution-based pricing
AI-powered helpdesk with shared inbox and ticketing
Session-level conversation insights and reporting
Product tours and onboarding checklists (via add-ons)
Tooltips, banners, and in-app announcements
Surveys and feedback collection
Workflow automation and round-robin assignment
Public and private help centers
Multichannel support (chat, email, SMS, WhatsApp, phone)
SSO, HIPAA support, SLAs, and enterprise security controls
Pricing:
Intercom pricing combines seat-based plans with resolution-based AI usage. Plans start at $29 per seat per month (billed annually) for the Essential tier, $85 per seat per month for Advanced, and $132 per seat per month for Expert. Fin AI Agent is priced separately at $0.99 per resolution, meaning you only pay when it successfully resolves a support query. Add-ons such as Proactive Support Plus (which includes product tours, checklists, surveys, and campaigns) start at $99 per month. A 14-day free trial is available, and startups may qualify for significant discounts.
Ratings:
11. UXCam
UXCam is a product analytics platform built specifically for mobile apps (with web support available separately). It combines product analytics, session replay, technical monitoring, and an integrated AI analyst called Tara to help teams uncover friction and ship with confidence.
Unlike traditional analytics tools that rely heavily on manual tagging, UXCam emphasizes autocapture and AI-powered insights. Tara AI automatically analyzes session recordings and surfaces key friction points, behavioral anomalies, and drop-off causes — saving teams hours of manual review.
For UX audits, UXCam is especially powerful in mobile environments where traditional web analytics fall short. It allows teams to see exactly where users tap, zoom, rage tap, freeze, crash, or abandon flows — and then connect that behavior directly to conversion funnels and feature adoption metrics.
Platform type: Mobile-first product and experience analytics platform
Features:
Dashboards with customizable reporting
Autocaptured events and smart events
Funnel and drop-off analytics
Retention and cohort analysis
User journey and flow analytics
Event and goal tracking
Advanced user segmentation
Session replay with gesture visualization
Heatmaps (tap, scroll, interaction-based)
Frustration signals and unresponsive gesture detection
Crash analytics and performance monitoring
UI freeze and exception tracking
Issue alerts with stack trace analysis
Data export (CSV and API)
SDK for iOS, Android, React Native, Flutter, and more
Tara AI (AI analyst for automated insight discovery)
Pricing:
UXCam offers a Free plan with up to 3,000 monthly sessions, limited session replay access, basic filters, and 6 months of session data retention.
Paid plans are quote-based and scale by monthly session volume. The Starter plan supports up to 10,000 monthly sessions and includes basic product analytics, session replay, and heatmaps (no sampling). Growth plans (10,000+ sessions) add full product analytics, sampling options, user journey analytics, technical monitoring, and onboarding support. Enterprise plans include unlimited analytics capabilities, advanced exports, multi-region hosting, security reviews, and a dedicated customer success manager.
Tara AI Pro is available as an add-on with monthly usage credits for deeper AI-driven analysis and root cause insights. UXCam also offers a 14-day free trial with access to all features.
Ratings:
12. Capian
Capian is a dedicated UI/UX audit and interface review tool built specifically for manual UX evaluations. Instead of juggling screenshots, documents, spreadsheets, and email threads, Capian provides a centralized workspace where you can capture, annotate, categorize, and share UX findings as you browse.
It’s designed for heuristic evaluations, UX audits, cognitive walkthroughs, accessibility reviews, competitor benchmarking, and expert reviews. The Chrome and Firefox extensions (plus mobile app) allow you to capture issues in real time while navigating a website or app, then organize those findings into structured reports.
Unlike analytics tools that rely on user data, Capian supports structured expert-driven audits — making it especially useful for early-stage reviews, competitor audits, or stakeholder presentations.
Platform type: UI/UX audit and interface review platform
Features:
Browser extensions (Chrome and Firefox) for capturing UX issues
Screenshot capture with annotation and editing
Categorization using standard or custom evaluation criteria
Support for Nielsen’s heuristics, Bastien & Scapin ergonomic criteria, and custom frameworks
Issue filtering and organization by project or feature
Collaborative workspace for team discussions
Private URL sharing with password protection
Statistics within reports
PDF and PowerPoint export
Jira integration
GitHub and GitLab integration
Mobile app for capturing mobile UI findings
Feature prioritization (Enterprise plan)
Pricing:
Capian offers a free trial with no credit card required. The Premium plan is $39 per user per month and includes screen capture, annotations, collaboration, private sharing, evaluation criteria, statistics in reports, and PDF/PowerPoint export. Enterprise pricing is custom and is designed for teams over 15 users, with feature prioritization and dedicated support.
Ratings:
Not widely rated across major review sites compared to larger platforms.
13. Frill
Frill is a customer feedback tool that’s perfect for SaaS companies and digital product teams. You can capture, organize, prioritize, and announce product ideas in one place. It combines feedback boards, public roadmaps, announcements, and surveys into a clean, embeddable experience.
Available as both a hosted web app and an embeddable widget, Frill allows users to submit ideas, vote on feature requests, comment on suggestions, and track roadmap progress. Teams can manage ideas inline, prioritize using custom scoring factors, and automatically notify users when updates ship.
For UX audits, Frill plays a critical role in surfacing recurring usability pain points directly from users. While analytics tools show where users struggle, Frill captures what users say is confusing, frustrating, or missing — making it a strong qualitative complement to behavioral data.
Platform type: Customer feedback and roadmap management platform
Features:
Public and private feedback boards
Idea submission widget (embeddable on your site or app)
Feature voting and upvoting
Comment threads and emoji reactions
Duplicate idea detection and smart merge
Public roadmap with customizable statuses
Roadmap widget and micro-roadmaps
Announcements (changelog-style updates)
Reactions and segmentation for announcements
Built-in surveys (NPS, CSAT, idea polls, quick polls)
Priority matrix with customizable benefit and cost scoring
Inline admin management
SSO authentication and guest/anonymous options
Automatic email status updates
Unlimited widgets across plans
Integrations with Jira, Slack, Intercom, Zendesk, Trello, Linear, Azure DevOps, and more
Developer API and webhooks (Business plan and above)
SOC2 compliance and audit logs (Enterprise plan)
Pricing:
Frill offers a 14-day free trial with no credit card required. Pricing is transparent and tiered by feature access rather than user count.
The Startup plan starts at $25 per month and includes 50 active ideas and 1 survey. The Business plan is $49 per month and includes unlimited ideas and 3 surveys. The Growth plan is $149 per month and includes unlimited ideas, unlimited surveys, privacy features, and white labeling. Enterprise plans start at $349 per month and include dedicated support, SOC2 compliance, audit logs, IP whitelisting, and dedicated hosting.
Optional add-ons include Privacy ($25/month), Surveys ($25/month for lower tiers), and White Labeling ($100/month).
Ratings:
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