How Swell Rebuilt Their Small Business CX Platform with DevSquad and Reached Profitability Quickly.
Swell offers all of the solutions that small, local businesses need to create and manage a great customer experience: SMS, webchat, feedback, surveys, reviews, SEO, and more.
Go-To-Market launch in 3 months
Executive shift towards growth (leading to bootstrapped profitability)
Scalable, quality product & continuous updates
Drew wanted to launch his local business CX and marketing platform quickly.
The trouble was that two different development teams had failed to deliver a functional, well-designed, and bug-free product. He was leaking money.
Abandoning the second dev team, Drew set out to find the perfect partner and discovered DevSquad. Through the initial conversation, Drew learned the DevSquad difference: strategic V1s, fast go-to-market speeds, fully managed teams, and proactive communication.
DevSquad offered a complete overhaul of the Swell product...
...because we knew we could get it done faster working from scratch. We kicked off the engagement with a design sprint workshop to storyboard user needs and whittle down the feature set to the most strategic V1.
Working in agile sprints, we rebuilt Swell in just 3 months.
Drew was able to take the product to market and immediately start driving revenue.
Not only was he able to save his bootstrapped business, but the entire development process was stress-free. Drew experienced excellent communication and partnership from the DevSquad team.
Over the next few years, we continued to reiterate on the product, building new features for the web app, and adding mobile and desktop apps to their offerings. Swell hit profitability quickly and maintained it.
INNOVATIVE BUSINESSES TRUST DEVSQUAD