4 min read Software-as-a-Service or SaaS is a licensing model used in the software industry. Users can obtain access via a subscription, and the software is housed externally.
9 min read What is a welcome email? How does it benefit a SaaS marketing strategy? What is a good welcome email example? We answer these here Welcome
8 min read If you’re looking to create your go to market strategy or GTM strategy before your SaaS is fully developed then you’ve already made smarter choices
11 min read User experience (UX) audits are an essential part of any UX improvement project. You can’t fix what you don’t know is broken. Considering that customer experience is now
9 min read Software as a Service or SaaS refers to when software is licensed on a subscription basis to users. Hubspot, Mailchimp and Box are just a
12 min read The product-led movement is just getting started. There are still so many workflows and processes that smart product-led entrepreneurs can reinvent. Outdated software is being
13 min read There are a dozen different SaaS pricing models for you to choose from to fit your business. More than likely you’ll need to mix and
9 min read You’ve got a handful of potentially great SaaS ideas, and one of them has been keeping you up at night. You’re ready to vet these
10 min read You don’t have to hit the billionaire club to have a successful, highly profitable SaaS product. SaaS companies in the $7.5M to $15M range are
15 min read Since the the Software-as-a-Service (Saas) industry exploded onto the scene around 2005, it has experienced exponential growth. Tremendous amounts of time and money are now
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