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Even if you feel confident in understanding the product management function, do you know when to use product management as a solution and what it means to successfully execute those strategies? Understanding how product management affects your business can take its product-making to the next level. In this article, we'll:...

Tools are one of the many qualities that differentiate us from animals—using them, devising them, and improving them. They make our lives easier, fix broken items, and even make better products. But as Wallace D. Wattles, American New Thought writer and author of The Science of Success, puts it, "It...

Recruiting the right people typically takes a lot of time and money, especially for many different tech roles. Toptal is an exclusive freelance network for many roles, such as software developers, designers, and product managers. It is one of the most popular ways to find top freelance talent, but there...

What's your favorite mobile app? Ever wonder how that app got made? Of course, designers and developers produced the finished product. But who made the decisions about its features and functions? The process that brings digital products from idea to market is called digital product management (DPM). The people who...

Learn how to hire remote developers with this quick step-by-step guide for startups to entrepreneurs.

A product development company will act as your partner in the complicated process of developing a brand new product. The team should help with strategy, market research, product testing and validation, and building new iterations until the product is perfect.  Product development looks very different for SaaS companies than it...

Software as a Service or SaaS refers to when software is licensed on a subscription basis to users. Hubspot, Mailchimp and Box are just a few examples of this and, to say the least, it has proven to be a successful business model while revolutionizing the way many run their...

The product-led movement is just getting started. There are still so many workflows and processes that smart product-led entrepreneurs can reinvent. Outdated software is being cast aside for customer-centric SaaS. And even SaaS categories that were disrupted in the early 2000s are now being overshadowed by next-generation SaaS companies.  But...

Savvy consumers are now able to self-educate themselves, carrying out market research and exploring the competitive landscape on their own. No longer lured by fancy packaging and clever marketing moves, they cringe at catchy ads and loathe pestering sales force. With product-led strategies on the rise, a modern product is...

Product-market fit is essential for building a successful SaaS company. But discovering that fit can be really expensive without the right roadmap.

When looking for a software development agency to hire, you might not realize that there are actually three distinct types or why this is important.  If you engage with the wrong type of dev agency, you could find that your real needs aren’t getting met during the development process. A...

There are a dozen different SaaS pricing models for you to choose from to fit your business. More than likely you’ll need to mix and match different pricing models together. SaaS is cutthroat. When a software company grows at 20% annually, it still has a 92% chance of failing in...

Site reliability engineering is a new field that has seen tremendous growth. Here we explain SRE and what it means for your organization.

If you’re looking to create your go to market strategy or GTM strategy before your SaaS is fully developed then you’ve already made smarter choices than so many other founders. But no matter where you’re at in the launching process, these tips, common failures, and examples will help you learn...

Whether you’re a CEO of an established startup or an entrepreneur trying to release your initial product, odds are you’re thinking about the best product development strategy for bringing an innovative product to market. Technology has created more productivity capacity than firms know what to do with. The question is...

You don’t have to hit the billionaire club to have a successful, highly profitable SaaS product. SaaS companies in the $7.5M to $15M range are the fastest growing subset. And with its higher prices and more willing customers, B2B SaaS is where you want to innovate.  In this post, learn...

Business leaders in every industry in the world are always looking for new ways to generate more qualified leads and improve their conversion rates, and it’s important to note that there is no one-size-fits-all solution here. Some businesses subscribe to the more traditional sales model (and some are forced to...